ABOUT PROJECT CARBON X2

At the first Project Carbon X in 2019, HOKA athletes attempted the 100K world record, with some attempting to break six hours – far faster than the current mark of 9:09:14 (men’s) and 6:33:11 (women’s). Along the way, Jim Walmsley set a new 50-mile world best of 4 hours, 50 minutes and 8 seconds. Set the bar to impossible, they said – you never know how high you’ll get when you reach for it.

On January 23, 2021, with an all-new update in the Carbon X 2, the bar was set again. At Project Carbon X 2, HOKA athletes took on the 100K world record in Chandler, Arizona wearing an all-new innovation from HOKA.